Digital Marketing for Healthcare Facilities

Drive New Customers Through Your Doors With Digital Marketing

The modern healthcare market favors the consumer. People have more access to information and convenient, readily available treatment options, granting them more freedom of choice. This poses a challenge for healthcare facilities—from hospitals and labs to nursing homes and med spas—that could formerly rely on proximity, authority, and a lack of competition to bring business through the door. While your organization may just be one of several options in the eyes of some consumers, Leverage can help you identify and focus your efforts on the audiences in your area most likely to prioritize your services.

Some of our Healthcare Clients

script relief
optometry center for vision therapy
diet doc
office practicum

Trends in Healthcare Facility Searches

Search queries grew 9% in Q1'19 with 57% of all searches on mobile.

healthcare facility search trends
  • The importance of serving a fast, responsive, and easy to navigate site on mobile devices is continuing to grow in importance, especially as almost 60% of searches for healthcare facilities now occur on mobile devices
  • Facilities must focus on their ability to target the right audience at the right time with the right message.

Common Challenges We Tackle for Healthcare Facilities

  • Meeting consumers' higher expectations for the customer experience

  • Increased competition from telehealth solutions that grant easier access to information and a wide range of treatment options

  • Implementing location-based ad targeting without exploiting sensitive information or violating HIPAA protections

Digital Marketing Services That Help You Grow

SEO

Rank highly in search results, grow organic traffic, gain attention from local patients, and streamline your website's conversion process.

Paid Media

Receive customized lead generation strategies, optimize your ad spending, and maintain high performance through continual testing.

content production

Content Production

Increase organic traffic and build brand awareness with content that engages and educates your target audiences.

reputation-management

Reputation Management

Control the conversation about your business with professional, personable responses to consumers' online feedback.

Social Media

Generate leads by amplifying your brand and original content across more channels.

web development

Web Development

We'll build an intuitive, mobile-friendly website that facilitates conversions and acts as a launchpad for SEO campaigns.

How We Help Drive Consumers Into Healthcare Facilities

digital marketing for healthcare facilities
  • Identify the audiences most likely to be interested in a specific service or field of medicine through personalized data analysis
  • Drive foot traffic into medical facilities with location-based ad targeting
  • Educate audiences about treatments and services with SEO-optimized content

See How We Helped a Multi-Site Med Spa Increase Consultations And Revenue

healthcare facilities case study

Choose A Google Premier Partner

What it means to be an accredited digital marketing agency:

Google-Premier-Partner
  • We're certified digital marketing specialists with up-to-date knowledge
  • We consistently manage a high ad spend
  • Our campaigns deliver solid overall ad revenue and growth
  • We have exclusive access to new product features and Google support technicians
  • We're part of the top 2% of Google Partner agencies

Contact Leverage Marketing

Learn more about what Leverage Marketing can do to help your healthcare business thrive in an expanding, fragmented market.

Call (512) 236-5002 or fill out our contact form to get in touch with our digital marketing experts.

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